Snowtrax Ltd (“Snowtrax”, “we”, “us” or “our”) is committed to protecting your privacy. This policy explains what personal information we collect, how we use and protect it, and the rights you have under UK data protection law – the UK GDPR and the Data Protection Act 2018.
For the purposes of this policy, Snowtrax Ltd is the data controller. Our details are:
This policy applies to snowtrax.eu and the services we provide. It does not cover third-party websites we may link to – please review their own privacy policies.
We collect information that identifies you or could reasonably be used to identify you (“personal information”), including:
We also collect technical information that does not directly identify you, such as your IP address, browser and device type, and how you use our website. This is collected automatically using cookies and similar technologies – see our Cookie Policy for full details.
Card and payment details are handled securely by our booking and payment providers; Snowtrax does not store full card numbers.
We collect personal information when you:
We only use your personal information where the law allows us to. The lawful bases we rely on are:
Technical and usage data is combined and analysed on an aggregated basis to help us understand how the website is used and to improve it.
If you’ve opted in, we may email you news, seasonal events and the occasional members-only offer. We’ll never sell your details, and we keep marketing to the good stuff – now and then, not all the time.
You can opt out whenever you like by clicking the unsubscribe link in any marketing email, or by emailing privacy@snowtrax.eu. We’ll still need to send you service messages about bookings you’ve made.
We do not sell your personal information to anyone. We may share it with carefully selected third parties who help us run our business, including:
These providers act on our instructions and are bound to keep your information secure and use it only for the purposes we’ve agreed. We may also disclose information to enforce our terms, comply with a court order or legal request, or protect the rights, property or safety of Snowtrax, our customers or others.
Your personal information is stored and processed on servers in the United Kingdom. Where any provider processes data outside the UK, we take steps to ensure it is protected by appropriate safeguards recognised under UK data protection law.
We keep your personal information only for as long as we need it for the purposes set out in this policy, including to meet any legal, accounting or reporting requirements. Booking and transaction records are typically retained in line with our legal and tax obligations; marketing preferences are kept until you opt out. When information is no longer needed, we securely delete or anonymise it.
We have put in place appropriate technical and organisational measures to protect your personal information from accidental loss and from unauthorised access, use, alteration and disclosure. Information you submit is transmitted using SSL encryption, and we use safeguards such as firewalls and access controls.
Security also depends on you: please choose a strong, unique password, keep it private, and log out and close your browser when you’ve finished. No method of transmission over the internet is completely secure, so we can’t guarantee absolute security – any transmission is at your own risk.
Under UK data protection law you have the right to:
To exercise any of these rights, email privacy@snowtrax.eu or write to us at the address above. We may need to verify your identity. We’ll respond within one month, and there’s normally no charge.
We use cookies and similar technologies to operate our website, understand how it’s used, and – with your consent – for analytics and advertising. You can manage your preferences at any time. Full details are in our Cookie Policy.
Our website is not directed at children, and we do not knowingly collect personal information directly from children under 16 for marketing. We do sometimes need a child’s name and age to take a lesson, party or activity booking – this is processed through our booking system or over the phone. By giving us these details during booking, you confirm you have parental responsibility or consent. Snowtrax does not knowingly send marketing to anyone under 16. If you believe a child has provided us with information they shouldn’t have, please contact privacy@snowtrax.eu so we can remove it.
If you have any concerns about how we handle your personal information, please contact us first so we can put things right. You also have the right to complain to the UK’s data protection regulator, the Information Commissioner’s Office (ICO):
Information Commissioner’s Office · ico.org.uk · Helpline: 0303 123 1113.
We may update this policy from time to time. The latest version will always be posted here with the date it was last updated. Please check back occasionally. Continuing to use our website after changes are posted means you accept the updated policy.
Questions or comments about this Privacy Policy? Email privacy@snowtrax.eu, call 01202 499155, or write to: Snowtrax Ltd, Matchams Lane, Hurn, Christchurch, Dorset BH23 6AW, United Kingdom.